Many storytellers use animated animal characters in the animated video when conveying their story. There are several brands out there that include animated animal characters as well. Wondering why they do this? Well, there are several reasons and today we’re going to be mentioning them here for you.


Well, the beauty of animation is that you can convey a message in an entertaining, interesting, and engaging manner. If you want your story to make an impact, you need to make sure the delivery is perfect. Thanks to the digital era we live in, we’ve been gifted with animation and that has enabled storytellers to present stories in creative and attractive ways.

Now, the world of animation is vast. Therefore, it is a place where anyone with a story to tell can jump in and get creative. This ultimately helps build up the story even better and make it emotionally connect with the audience. One popular animation strategy businesses and storytellers are using is animated animal characters. Why? Well, here are the reasons;

Animated Animal Video are Cute

We’re all familiar with animals. How many times have you opened your social media account only to fall upon a cute panda finding it hard to walk straight? Yeah, that’s happened a lot and to be honest, we’ve all watched the video more than once.

The truth is, whenever people see a cute animal involved in a video, they have to see it. This is one of the biggest reasons why many brands have created a cute animated animal character that either pops up in all the animated videos or is part of the brand’s identity. And, what this does is simple, creates an attraction, and builds a connection with the audience more effectively.

Engaging, Fun, and Interesting

Animals are always exciting to see. Everyone has their own reasons for loving animals. Therefore, since storytellers know the audience is likely to have an emotional connection with animals, they end up creating animated animal characters to convey the message they want to share.

Think of it like this, you want the audience to know you’re starting a fundraiser to help build a dog shelter. Are you going to hire a dog that can speak? Obviously not! But, what’s the closest thing to that? An Animated animal character of course. Therefore, having the animal speak for itself definitely builds an emotional stimulus that entices people to take action and engage.

That’s one example, what if the storyteller wants to send a message regarding world peace? Having a bunch of animated animal characters holding hands and conveying the message for you could add value and strength to your message.


When discussing what animated animal videos can do for a business, the one thing that comes to mind is; emotional connection. There is no doubt that having an animal in a video will surely get the audience to engage and understand your message.

If you’re looking for professional animated services, contact Animation Agency. Animation Agency is a creative agency that specializes in helping storytellers and businesses convey their message in an awesome way.



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